“The key also speaks to the nature of the Club C,” Zaremba explained. Both the Club C Legacy and Club C 85 will come with a co-branded blank key that reads, “Cannot be Duplicated,” representing the space that creatives practice their craft and the idea of being the keyholder of your life. Inspired by the rich heritage and tradition of the Club C on both the court and streets, Reebok and Bodega’s goal was to create a unique, timeless rendition of the silhouettes. We’re excited to contribute something really special and hopefully reach a new generation in the process.” “Having an opportunity to design and re-envision such a classic silhouette and be a part of its storied lineage is an honor. “We’ve had a great partnership with Reebok so this collaboration is fitting as we celebrate our fifteenth year,” said Matt Zaremba, Director of Marketing at Bodega. With Reebok and Bodega collaborating on several releases since the early 2000s, the brands were excited to work together once again. Natola, Mak and Gordon created Bodega with the notion that all the best things are worth searching for. Its high-end stores are uniquely hidden in plain sight. The streetwear boutique and Reebok teamed up to celebrate Bodega’s fifteen-year anniversary and commemorate the brands’ long-running relationship.įounded in 2006 by Dan Natola, Oliver Mak and Jay Gordon in Boston, MA, Bodega is recognized as one of the top sneaker boutiques in the world. J– Today, Reebok and Bodega reveal their latest product collaboration: a refresh of Reebok’s Club C Legacy and Club C 85 silhouettes.